Just when I thought Chase had a handle on the availability of their website they prove me wrong. Perhaps merely the act of thinking good thoughts caused the outage......
Let's decompose their message:
- "We're working quickly to restore access" - Now, if this is a 'planned' outage for database backup or the application of patches, then tell me when that process will be complete. If it truly is an unplanned outage then I presume you're working diligently (but I don't really know what 'working quickly' means). In fact I'd rather you tell me that you don't know what he problem is, but your on-call staff have been notified, the SLA for response is 15 minutes and you'll post regular updates. That would be much more valuable;
- "and we encourage you to log on later" - Well, duh. If I was trying to log on now and the site is unavailable then it's reasonable to expect that indeed I will be coming back. I don't need any encouragement to do that (late fees for not paying my credit card bill on time is all the 'encouragement' that I need...).;
- "Thanks for your patience" - rather presumptuous of Chase. I don't have a choice and I'm certainly not being patient.
What's the best Gone Fishing message you've ever seen?