Saturday, September 19, 2009

Designing Obama

The Design Director of the Obama campaign, Scott Thomas, has collaborated with artists and designers to create Designing Obama, a chronicle of the art and design from the historic campaign. Get the inside story on how design was used by the campaign, and scope out the pieces, created unofficially, by grassroots supporters. The 360-page book is full-color and hardbound, highly crafted with an embossed sleeve and doubtless ships in a jewel-encrusted porcelain cask with winged angels atop.

What makes this doubly interesting (to me at least) is that it's a project funded by Kickstarter.com -- or rather a project funded by visitors to Kickstarter.com.

Kickstarter is a platform for all-or-nothing project funding. The project owner sets the value they they need to complete the project. Sponsors (you and me) pledge money. If the value set by the owner is met, the project is funded, you're credit card is charged and you get that for which you asked. If the project is not funded by the owner-set end date, nothing happens.

As of September 19 2009, Designing Obama has a target of $65,000, has 278 backers and $19,226 in pledges with 46 days to go. I kicked in $150 for the deluxe version of the book which includes my name printed as a "Gold Sponsor" (So I set my name up as "Colin Taumatawhakatangihangakoayauotamateaturipukakapikimaungahoronukypokaiwhenuakitanatahu Bodell" we'll see what they do with that! (Source of the name is here;) (If you want to hear it pronounced, try here)